Discover the latest trends, tips, and strategies for WhatsApp marketing
Real case studies from brands that transformed their customer engagement using WhatsApp. From e-commerce to SaaS, discover proven strategies that drive revenue, reduce support costs, and create lasting customer relationships.
Your customers live on WhatsApp. BotClap helps you meet them there—at scale, with context, and with the kind of conversations that turn hello into revenue. Whether you're a fast–growing D2C brand, a service business, or an enterprise support team, BotClap turns WhatsApp into your highest–performing channel.
Learn how to create automation workflows that feel human, not robotic. Discover the secrets behind high-converting welcome messages, smart triggers, and interactive lists that keep your customers engaged and your team productive.
Everything you need to know about WhatsApp Business API, from setup to optimization. Learn about message templates, conversation categories, pricing models, and how to stay compliant while maximizing your reach and engagement.
Move beyond basic open rates. Learn how to track meaningful metrics that drive business decisions. Discover how to measure engagement quality, conversion rates, and customer lifetime value through WhatsApp interactions.
How to handle 10X more customer conversations without hiring 10X more agents. Learn about smart routing, intelligent automation, and team collaboration features that help you deliver exceptional support at scale.
